How it works
Verato ENRICH allows you to append pre-indexed, 3rd-party Marketing data to individual profiles that are managed by Verato.
Powerfully precise matching
Verato has relationships with leading Marketing data providers and has pre-indexed this data against its reference database, CARBON. This allows for a seamless and more precise match to your profiles managed by Verato.
Vast attribute data
Select from hundreds of demographic, psychographic, lifestyle, and digital attributes to append.
Cloud-based service allows you to append records either in real-time or in batches, as often as you need.
Better, more complete data.
Develop robust segmentation and analytics with Verato ENRICH
With 500+ attributes spanning lifestyle, demographics, and psychographics.
The Verato “Referential Matching” architecture provides compliant and accurate identity matching.
Choose the data points, sequencing and timing for attribution appending.
Develop customer plans to drive revenue, loyalty, and retention outcomes.
Send more effective promotions with a better understanding of your customer’s behavior.
Tailor your experience based on customer desire and intent.